What is ON-Page SEO and Factors that Can Boost Your Search Result Rankings?

Want to learn ON Page SEO? You are at the right place. In this article you will learn What is ON page SEO and what are the factors that can help you to boost your search results ranking.

Every business wants to achieve higher search rankings and to boost organic traffic.

So, ON Page SEO is a top priority for any business website and if it’s not well optimised for the users and search engines then you minimise your chances of success.

Let’s dive in and understand what is ON Page SEO is:

It is one of the important factors of Search Engine optimization strategy.

In ON Page we perform work on the website like Urls, Title, Meta description, H1 Tag, Canonical tag, Sitemap optimization, Content Optimization, internal linking, website speed etc.

The final goal of doing ON Page is to make your website easier for search engine crawlers to index pages.

Here are the list of top on page seo factors that works for me to boost search rankings and drive traffic:

1. Create High Quality Content

Creating quality content is the first step of ON Page SEO strategy because if your content isn’t informative, engaging then it will increase bounce rate.

Quality content helps users to engage more and improve bounce rate. So, always create unique content for your website as well as for your audience.

While creating content, always try to solve the questions of your audience that will help to engage them.

2. Write Descriptive Meta Description

Meta Description is another SEO factor that tells search engines about your content on a webpage.

Meta Description must be between 150-160 characters. While writing meta descriptions try to use important keywords naturally in the word limit defined by Google.

If your meta description is longer than 150-160 characters then search engines cut short.

3. Write SEO Friendly Title

Always write relevant and appropriate title tags for your webpage that helps your audience and search engines both to understand the content of your webpage.

Like meta description, Google allows only 50-60 characters for Title Tag.

4. Create Descriptive and SEO Friendly URL

Like Title and Meta Description, Urls also play a vital role in ON Page strategy. It helps search engines bots and users to understand what a page is about.

For ranking signals, use important keywords while creating page Urls.

5. Use Heading (H1) & Subheading (H2, H3…)

Heading and Subheading is one of the important ON page factors. 

Proper use of heading and subheadings helps to improve the user experience and it also improves the overall readability of your content.

This is one of the techniques that can help to improve website bounce rate and audience engagement.

6. Optimize Speed of the Page

Page Speed is an important factor because it is related to user experience.

Faster loading page leads your page to rank better on mobile.

You can use Google Page Speed Insight or Lighthouse to check website speed.

7. Internal linking

Internal linking helps in several ways:

i) Improve indexing of web pages

ii) Help users to find related content

iii) It improves the flow of the website

iv) Prioritize indexing of particular pages

Final Thoughts on ON Page SEO Technique

On Page SEO is everything you can do to improve your site Google ranking.

In this post I covered tried and tested on page technique.

If you find any new technique please comment below, I would love to add in this article.

You may also like:

How to Set Canonical Url in WordPress
Internal Linking in SEO and Its Importance
How to use LSI Keywords in your content
How to add your WordPress Site in Google Search Console
How to add Schema Markup in WordPress
How to setup 301 redirect in WordPress
How to setup Google Analytics for WordPress Website
Free SEO Tools to Supercharge Your SEO

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